Eye-tracking technology now makes it possible for computers to gather staggering amounts of information about individuals as they use the Internet, and draw hyper-accurate conclusions about our behavior as consumers. As the technology becomes more practical, Senior Fellow John Villasenor discusses its benefits and risks.

Artificial Intelligence & Emerging Technology
CTI welcomes two new fellows
Commentary
Podcast@ Brookings Podcast: Eye-Tracking Technology and Digital Privacy
April 20, 2012