Preface
1. Introduction: The Fields of Play
2. The Origins of Baseball and Soccer Leagues
3. How Soccer Spread around the World When Baseball Didn't
4. Pay for Play: The Development of the Baseball and Soccer Labor Markets
5. Fans, Franchises, and Financial Failure: Why Baseball Clubs Make Money and Soccer Clubs Don't
6. Watching the Money: Baseball and Soccer Broadcasting
7. Uncertain Prospects: Creating Competitive Balance
8. Crossing Cultures and Learning Lessons: What Americans Need to Know about World Soccer and the World Needs to Know about American Baseball
Notes
Index
« Return to National Pastime: How Americans Play Baseball and the Rest of the World Plays Soccer