Get Out the Vote! How to Increase Voter Turnout

Preface

1. Why Voter Mobilization Matters

2. Evidence versus Received Wisdom

3. Door-to-Door Canvassing: Shoe Leather Politics

4. Leaflets: Walk, Don't Talk

5. Direct Mail: Postal Service as Campaign Staff

6. Phone Banks: Politics Meets Telemarketing

7. Electronic Mail: Faster, Cheaper, but Does It Work?

8. Frontiers of Get-Out-the-Vote Research

Appendixes:

A. Technical Results of Door-to-Door Canvassing Experiments

B. Technical Results of Direct Mail Experiments

C. Technical Results of Phone Calling Experiments

Notes

Index